Communication is the key point to succeeding in your child care business. When considering your options for a strong communication the oldest and most used method comes into mind and that of course is creating a newsletter. Prior to preparing your newsletter you might want to know some basic facts. You can find all the answers you have been looking for in this blog post. Keep in mind though your newsletter should be entertaining more than just mere information about your school.
Why is a newsletter useful for my child care?
School newsletters are useful for couple reasons. Probably the well-known answer for this would be that it’s one of the most effective ways of reaching out to parents and students. It’s a great method to inform your readers and keep them engaged with your school. Parents are going to be interested in reading your newsletter because first of all they will want to be kept updated about your school but mostly because a great newsletter will make them feel like are part of their child’s experience in learning and growing up. A well organized, newsletter can especially attract parents who are work and can’t volunteer or can rarely spend time with their kids. It’s important to keep parents involved in the educational process of their children and give them a chance to share their learning experience.
How can I benefit from publishing one?
- Important tool for communicating with parents.
- It’s easy to send and read.
- Well organized, newsletter will keep parents interest alive.
- Will help increase parent involvement and volunteering.
- You can easily share upcoming events with families.
What are some topics I can write about?
Your content can about absolutely be about anything that is related to your school and which will catch the attention of your readers. A school newsletter is usually composed of news announcements, upcoming events, photos, field trips, school activities and so on. Basically your newsletter is meant so that you can communicate with families and your staff members, therefore you should keep you’re your focus on writing about relevant information and give useful facts based on your readers interests.
Sample Topic ideas for your newsletter:
- School policies
- News announcements
- Upcoming events
- Field trips
- Lunch and snack menus
- Important reminders
- Articles you like
- Interesting links
- Tips for parents
- Inspirational quotes
- Thank you notes
- Healthy Recipes
How should I organize and design my content?
Your newsletter doesn’t have to be professional but it should at least be simple and clear. You can use different themes each time you create your newsletter and use themes matching with holidays and special events. I’d like to mention some main points in which you should know beforehand. First of all you should try to use catchy headlines because you want your readers to get the idea of your content and you also would want to include photos from school events so that you share these memories with parents. Secondly, when it comes to designing your page you can use columns for sharing important dates or upcoming event information. Also you should make sure not to write more than 3 pages and frighten your audience. Another thing you would want to do is maybe using clipart to give it a little joy and spirit or special programs to help prepare your newsletter.
What is the best way to send newsletters?
Newsletters can either be sent as e-newsletters via email or you can print and send your newsletters to student homes. Another option you can consider using is by posting your newsletter on your school’s website. This online method for sending your letter might help you save money and it can actually be quite useful because you can archive all your letters and parents can go back and read them easily whenever they need to.
How often should I send newsletters?
When it comes to sending e-newsletters or paper newsletters it can sometimes be a hassle because people might not want to even open their emails as long as you are sending them at reasonable time periods. You should keep in mind that parents to forget you and you want to keep their interest alive so maybe once or twice a month should be good enough to send newsletters. When it comes to circumstances where there are special occasions then you might as well share them with parents anytime you need to.
What are the do’s and don’ts of creating a newsletter?
- Be careful to not write a newsletter with many pages.
- Make sure to not write a messy content.
- Try not to use too small fonts.
- Avoid using irrelevant content.
- You should create an outline.
- You should proofread, proofread and again proofread.
- You can gather information for your content with help from teachers.
- You can use newsletter builders.
- Use fonts and colors that are easily readable.